Latest Recipients of Latina Grant Share What Latina Entrepreneurship Means To Them

CASHDROP
2 min readApr 5, 2021

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By: Lisbeth Vargas Jaimes Head of Community💸

Since announcing the Latina Entrepreneurship Grant initiative, we received a humbling and overwhelming response. Through submissions, we got to learn about so many inspiring stories of grit and determination. As a Latina in tech and helping lead community efforts at CASHDROP we deemed it important to impact as many businesses as possible. So we decided to distribute the grant among qualifying applicants, while also providing one on one business coaching and share other resources to help grow these amazing businesses.

The first round of recipients shares what it means to be a Latina entrepreneur:

Maria Landa of Rubi’s from Maxwell Street, a local Chicago community staple serving the community for nearly 25 years; ‘being a Latina entrepreneur has been one of my biggest accomplishments, as a woman of color. It’s been a great satisfaction to my daughters and me to be an example in my family a responsibility we proudly carry’

Magdalene Hurtado CEO of Hello Updo ‘to me it means showing up and showing out for your dreams and the communities you represent every day, it’s exciting to know I am part of one of the fastest entrepreneur groups in the United States. I also come from a family of Dominican immigrants who value hard work and whose hard work has gotten them to start their own successful businesses

Annabel Garcia CEO of On the Rise Media shares; ‘for me it means community, I have spent the past few years interviewing badass Latinas and it was so exciting for me to feel I have the community support and encouragement to follow my dreams and open my own business.’

Yuri Garcia CEO of Pure with Joy ‘being a Latina entrepreneur means having a sense of hope and equal opportunity that everyone else has especially being a female — I find it empowering and inspiring.’

Juana Ramires, CEO of J Sweets Chicago ‘ I was always told you needed a 9–5 to be successful, I don’t regret the decision to focus on my business. I want to teach others it’s possible to have a business and be successful. Oftentimes we’re discouraged from chasing our dreams for a career, but its possible the last two years were a bumpy road but it helped my mental health and to see the entrepreneur world in ac different way. I never thought I could make a business from chocolate-covered strawberries.’

There’s still time to apply to be considered for the Latina Entrepreneurship Grant, tag, and share with all those jefas who would benefit.

Submissions close 4/15, learn more: www.getcashdrop.com/jefas

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